[CONTENU PARTENAIRE] An investor specializing in tech, Lian Group is a venture capital firm that operates exclusively on a deal-by-deal basis.
Lian Group: the investment company that supports the nuggets of tomorrow
With growth of 48% in 2021, the European private equity market is booming. Lian Group participates in this dynamic by supporting companies in its chosen field: tech.
Lian Group is a private equity firm operating in the world of technology. AgriTech, cryptocurrencies, cloud, streaming… since 2016, the company has been increasing investments in the fields of activity of the future. By favoring an approachdeal by deal“, Lian Group is one of the few European players not to operate as an investment fund. A feature that allows it to make investments à la carte on carefully selected companies.
The current private equity market offers many opportunities
the private equityalso called private equity, is an activity that consists of investing and entering the capital of companies that are looking for financing. This contribution of fresh money can thus enable them to develop their activity, to launch the marketing of a product or to support their research and development efforts.
After one record year in 2021, the private equity market is facing challenges size: the contraction in valuations and the rise in interest rates, in addition to the tensions linked to the current context. But for Pierre-Emmanuel Besnard, Investment Director of Lian Group, this situation, far from being a threat, will create opportunities that will have to be entered.
A tech-focused deal-by-deal approach
For create value, the private equity firm, with offices in Switzerland, Luxembourg, Israel and Italy, relies on its deal-by-deal policy. In other words: each company in which Lian Group enters the capital is carefully selected for its chances of succeeding in its market. This tailor-made approach, typically American, is the opposite of funds which invest in a large number of companies with a less rigorous selection, and which mainly seek to pool risk, which remains the majority practice in Europe.
In addition to an “à la carte” management of its investments, Lian Group relies on its expertise by focusing exclusively on its favorite sector : new technologies. In addition, the private equity firm focuses on companies that already have a proof of concept (proof of concept in English): products or services already tested, or even already marketed. Its investment horizon is generally between 2 and 5 years.
What is Lian Group’s investment portfolio?
Unsurprisingly, Lian Group’s portfolio is focused on high value-added technology sectors, mostly American or Israeli companies that had never previously worked with European investors. Here are some examples of companies in which Lian Group is currently a shareholder:
● Indigo: AgriTech company to promote soil fertilization;
● Alto: American online pharmacy;
● Alkira: cloud network;
● Bitfury: infrastructure management for bitcoin mining.
It is also relevant to mention two other companies from which Lian Group emerged, starting with the famous brand Zoom which allows online videoconferencing, and which was acquired via an IPO in 2019. More recently, the company curve which exited Lian Group’s portfolio through its takeover by PayPal in 2021.
This content was produced with AGENCE DELTA. The BFMBUSINESS editorial staff did not participate in the production of this content.